Apollo 11 Saturn V Launch (HD) Camera E-8
via vimeo.com
RST™ | Snips and bits from around the web, inspirational and noteworthy findings. |
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Apr 2010 0 comments
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Mar 2010 Video game bosses lament… (man I guess all the games we grew up on really were the same)
via collegehumor.com
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Feb 2010 Loving this animated data visualization of the human body. "Man as Industrial Palace"
via flowingdata.com
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Jan 2010 Google files video overlay patent for YouTube advertising… I'm already growing tired of YouTube ads, this doesn't sound good.
Google may be helping advertisers more easily include overlays in YouTube videos. The company has apparently created a method to create video overlay advertisement for display with a digital video, according to a patent filed today with the US Patent and Trademark Office and spotted by GoRumors.
Google has allowed overlay advertising for some time now. While some advertisers have taken advantage, others lack the resources to overlay ads on video. Technologies like Adobe Flash are required that use various multimedia development tools and are complex and costly. With Google’s patent pending technology, advertisers could soon be given a quick and easy way to overlay ads.
The patent, dubbed “Video Overlay Advertisment Creator,” appears to be a web-based user interface that will allow advertisers to choose from templates made up of text fields to overlay attributes on videos. The interface will then allow the advertiser to leverage various playback options to review the final video before submitting. The ad video will then be stored within a remote advertisement database.
With the millions of videos and users on YouTube, it’s no surprise that advertisers would want a way to push ads within the videos. While this new interface could benefit advertisers greatly, along with anyone who has a product or service, Google will be the real winner.
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Ryan Tandy
Visual and interactive designer at 80/20, New York. Creative experience, mobile UI, video artist, exploration. Formerly at Apple, Adobe, Macromedia.
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